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What is the Sainsburys Toy Sale?

To me, the Sainsburys Toy Sale means Christmas is on the way! Every year, Sainsburys have a HUGE toy sale. It is the perfect chance to start your Christmas shopping if you haven’t already, or a great opportunity to get any gifts for upcoming birthdays.
The sale lasts for 1 week only, however quite a lot of the more popular items sell out before it ends!
The sale is online only so to shop the sale you would need to head to your local store.

What is included?

It usually includes big brand names such as LEGO, Paw Patrol, Disney Princess, vTech and Barbie to name a few.
Sainsburys stores usually get a lot more stock in especially for the sale, however their regular toy lines are also included as well. This gives you a huge choice of toys!
Huge pallets of toys usually start appearing in stores a few days before the sale starts. They will be marked as full price until the day the sale starts.

What are the discounts like?

It depends what you are looking for. The sale is usually labeled as up to 50% off, so it depends on the brand as to what the discount will be. Some examples from 2018 of the discounts were:

  • Barbie – half price
  • Paw Patrol – 25%
  • Lego – 20%
  • Disney Princess – Save up to 1/3
  • Nerf – Save up to 1/3

Should I get there early?

Yes! I usually go for 7am when my local stores open. You would be amazed at how many others also get there at that time to snap up the nest bargains before the after school rush.

When is the next Sainsburys Toy sale?

The next Sainsburys Toy Sale is likely to be next year. It is usually towards the end of October, however the exact date often leaks closer to the time.
Previous Toy Sale dates:
2018 – Wednesday 17th October – Tuesday 23rd October
2017 – Wednesday 18th October – Tuesday 24th October
2016 – Wednesday 19th October – Tuesday 25th October
2019 prediction – Wednesday 16th October – Tuesday 22nd October.

Prices are correct as at time of posting.
Retailers change their prices constantly so make sure to follow The Little Bargain Hunter on facebook to keep up to date with new bargains!